What Makes P2B Unique
Proven Processes to Manage & Build Brands and Business
Tracking, managing and reporting of key measures to keep clients fully informed & prepared:
- Plan-o-gram, new item integration, appointment dates, account objectives and status, forecasting, advertising and new distribution funding.
- Account & Market Analysis, Space Allocation Analysis, Competitive Analysis, Category Contribution & Productivity.
- Product P&L development
- Go-to-market funding strategies
- Optimization of trade spending and advertising effectiveness analysis
- Syndicated & POS data customization, interpretation and application
- Category performance
- Item performance relative to category & competitors
- Retail Inventory Visibility
Commitment to Excellence
- P2B provides our clients with professional consulting & advisory services to enhance their organization, brands, opportunities & overall performance.
Executive-Level Retail Consumer-Products Marketing Experience
- This unique range of contrasted experiences afford P2B a distinct and perhaps, one of a kind perspective to assist our clients in fully understanding retail dynamics, enhancing the marketing & sales functions, developing winning strategies and achieving objectives.
Personal Engagement with Every Client
- Mr. Sgarlata & Mr. Behrens provide personalized hands-on consulting to every client
Network of Strategic Associates
- P2B provides outstanding value to our clients through the efficient utilization of our network of business specialists to meet the diverse needs of our clients in a cost-effective, timely and efficient manner.
- P2B utilizes a network of specialists in a variety of disciplines to support an array of client initiatives.
- This tactical use of business associates rather than employees provides an efficient business model without excessive or underutilized overhead, and more important, a cost effective solution for our clients.
Results-Driven
- P2B is experienced & 'market-tested' with a history of proven results
- We believe in quantitative goals & measurements
Insight & Intellect
- P2B is committed to be thought leaders who anticipate market change and assess the impact of these changes on our clients' strategy, business plans, organization, operations, budget and performance.
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