What We Do

Comprehensive Sales Solutions

• National Sales Representation & Sales Management with more than 50 sales representatives calling on over 200 retail accounts
• National and retailer specific program & presentation development
• Proprietary Time-Phased Forecasting
• New Item Entry Sales Execution & Tracking
• Trade Promotion Development & Post Evaluation
• Strategy development & execution for key trade associations, shows & conferences
• Leverage relationships and access to Key Industry Influencers
• Development of key Sales & Marketing Collateral Resources

Business & Brand Planning

Fact-Based Marketing Services

• Proprietary Five-Star Business Planning Process
• Market Place Landscape: Opportunities & Challenges
• New Product Evaluation, Development & Market Entry Plans
• New Product Pricing & Cost Modeling
• Brand Launch and Re-launch Strategies
• Packaging Development & Redesign
• Account & Market Analysis
• Private Label Strategies & Development: NBE & NBB
• Go-to-Market Strategic Plan Development & Implementation
• Consumer Communications Programs, Advertising, Web and Social Media
• POS display solutions

Comprehensive Logistics, Supply Chain & Sales Administration Solutions

• EDI Setup & Maintenance
• Order Entry, Tracking & Confirmation
• Account Receivable Reconciliation & Deduction Oversight
• Sales Commissions Administration
• Third Party Fulfillment Management
• Sales & Inventory Projections
• Comprehensive Retailer Customer Service
• Manage Distribution of Samples, Sales Materials & Customers Communications

Licensing

• P2B team members have developed a variety of consumer marketing programs on with or on behalf of such notable Licensors and celebrities as: Michael Jordan, Nike, the NFL, the NBA, Disney, Warner Brothers, Dick Butkus, Gayle Sayers, Turner Broadcasting, Road & Track Magazine, Golf Digest Magazine, 1992 Dream Team and more.
• P2B team members have developed and negotiated licensing agreements for the licensing of product concepts, patents and intellectual properties.